Creating a Sales Division

Annette Walter

April 21, 2023

Creating a sales division in your business can be a game-changer for entrepreneurs who have been solely responsible for selling their products or services. With a dedicated sales team, business owners can leverage the skills and expertise of their team members to reach a wider audience and increase sales.

The first step in creating a sales division is to define your sales goals and objectives. This involves identifying your target market, understanding your product or service, and determining your sales strategy. You’ll also need to determine the size of your sales team, as well as the skills and experience required for each role.

Once you have defined your goals and objectives, it’s time to recruit and train your sales team. This involves finding the right candidates with the skills and experience necessary to succeed in the role, as well as providing them with the training and support they need to effectively sell your products or services. You may also need to invest in sales tools and technologies, such as customer relationship management (CRM) software or sales automation tools, to streamline your sales process and improve efficiency.

In summary, creating a sales division in your business can help you reach new customers, increase sales, and scale your business. By defining your sales goals and objectives, recruiting and training the right team members, and investing in the right tools and technologies, you can build a successful sales division that will drive growth and profitability for your business.

About Annette Walter

Much like Marcus Lemonis, host of CNBC’s “The Profit,” who lends his expertise to struggling businesses, Annette analyzes businesses, supports them with the right resources, and designs the plan they need to go from surviving to thriving.

Annette Walter has started, acquired, owned, and operated more than 15 companies in her lifetime. As a wife, mother of two boys, and owner of a national company, Timber Industries (a BBJ Top 50 Women-Owned Business, BBJ Top 25 Fastest-Growing Women-Owned Business and Inc.5000 list honoree), she can serve her true purpose and passion in coaching and consulting entrepreneurs through her business coaching company, iEvolve Consulting. Annette works with business owners across the globe in various industries to support their overall well-being, teams, and operations. As an operations expert and strategist, she works with business owners to help them identify organizational gaps and opportunities in their companies. She works with businesses to help make their finances, marketing efforts, technology solutions, and sales more efficient and effective.If you would like to know more about iEvolve Consulting, visit: