Episode 118. Express Tip #59: Addition via Subtraction

Annette Walter

September 3, 2021

There’s a quote that my team’s attorney always says. She is a phenomenal resource in my informal board, and she says this especially when we’re going through different growth stages of the business or when the business is scaling: “Addition via Subtraction”.

Addition via Subtraction

In order to add growth to your business, you need to consider taking away something from it. Let me explain this better. This may sound harsh at first but in the end, if you do it with a good analysis behind it, it’ll be a good thing for both parties. 

For example, In order for your team to grow, sometimes you might have to kindly coach people out of your organization, and into different chapters of their lives. When evaluating your team carefully, sometimes it can mean creating a clean slate and making sure that the right people are on your team, and in front of you. Is it a really hard thing to do? For sure, especially when you are highly emotional and really connected to your company, your purpose, and the people in your team. 

It could also mean evaluating your inventory, your numbers, and taking a product out that is not performing as well as it should, that is costing you more money to make it and market it than the revenue when selling it. 

Next time you are going through a really hard product evaluation, team building, or team analysis, I want you to think about this: addition via subtraction. Sometimes is the best way and sometimes it might be the only way, so don’t feel bad if you need to repair, reevaluate your team or change people within your team to different positions where they are better suited better. And if it’s necessary, out of your organization altogether. 

This is part of growing, and sometimes in order to build you have to subtract what is no longer serving its purpose. It is a really important lesson, a lesson to learn and grow through. A tough one nonetheless, but you can do it, and know that you are not alone in these things. Once you embrace it and you purposefully move through it, you will have the courage and confidence to make the tough decisions in your organization. Know that you’re doing a good job and be proud.

Before you go, I want to personally invite you to our Entrepreneur Evolution Mastermind. This is a group that I personally host, it’s a high touch, high intensity, deep dive into you and your business. You’ll be joined by like-minded, growth-minded, purpose-driven entrepreneurs just like you. We meet for 90 minutes every other week and it will have accountability and leadership development topics. I would love to see you there, you deserve to be there, and I promise you it will not disappoint. So please take me up on that invitation, drop me a direct message, or email me at yourock@ievolveconsulting.com to learn more. I will personally talk to you and walk you through all the details.

Dear entrepreneur, I am here to help you grow through these tough decisions. Use me as a resource, perhaps for your next hire, perhaps on how to make your team work. I have a great tool called the Core Values Index that can be used to evaluate and identify the gaps in your team. 

Keep evolving, entrepreneur. I am so proud of you.

Don’t do this journey alone. It is very important to surround yourself with a community of like-minded entrepreneurs.

I’m grateful for this community and our most powerful platform, The Entrepreneur Evolution Empowerment Group. A group of rockstars entrepreneurs that are on the way to five million and 10 million dollars in revenue. We have accountability bi-weekly meetings where we go through topics of leadership, development, and tons of resources. These entrepreneurs are leaders and still growing, and I’m very proud of them. 


If you are in need of a half-day/full-day intensive deep dive, foundational review of your business to fast track your growth and come out with a plan, you are in luck! Choose The Business Edit. ​

Email me at yourock@ievolveconsulting.com, book a session with me or join any of the programs above! ​ ​



About Annette Walter​

Much like Marcus Lemonis, host of CNBC’s “The Profit,” who lends his expertise to struggling businesses, Annette analyzes businesses, supports them with the right resources, and designs the plan they need in order to go from surviving to thriving.

Annette Walter has started, acquired, owned and operated more than 15 companies in her lifetime. As a wife, mother of two young boys, and owner of a national company, Timber Industries, that was included on last year’s Inc. 5000 list, she is able to serve her true purpose and passion in coaching and consulting entrepreneurs through her business coaching company, iEvolve Consulting. Annette works with business owners across the globe in various industries to support their overall well-being, teams, and operations. As an operations expert and strategist, she works with business owners to help them identify organizational gaps and opportunities in their companies. She works with businesses to help make their finances, marketing efforts, technology solutions, and sales more efficient and effective.

If you would like to know more about iEvolve Consulting, visit: http://www.ievolveconsulting.com, or send an email to YouRock@iEvolveConsulting.com.

Purpose. Process. Propel.

Contact: YouRock@iEvolveConsulting.com