Episode 134. Express Tip #67: Four Stages for Setting a Process

Annette Walter

October 26, 2021

Every process in your business matters, and your approach to their continuous improvement is essential to get them as efficient and effective as they can be. It’ll give you the advantage you need in your industry. So how do you do it? These are the four stages to set a process


1. Form

The first stage in setting any process in your company is Form. You write the plan and supply everyone with what the process and outcome should be. From there, you hope that it’s going to work, it’s going to be bulletproof, and that everything will go smoothly every time. 


2. Storm

Then reality comes, and you see some hiccups, thunders, and some lightning along the way. But, don’t worry, that’s your next stage. Those obstacles show you how to improve the process and what to change. And that “storm” is necessary to make it more efficient.

3. Norm

I want you to remember that you will constantly be outgrowing the processes in your company. First, you will set it, and then you will outgrow it, time and time again. Next, you’ll continuously make it more efficient until everyone involved truly knows their tasks and what exactly they should do, and when to do it. That’s when you get to the third stage, which is the Norm.


4. Performs

When it becomes a norm, that process will perform for you because your team will know every step of it. These stages go with any type of process you set in your organization, whether it is your hiring process which we like to discuss here at iEvolve Consulting or any other.

So first, you’re going to form the process, then there will be some rumblings because that’s how you improve it, make it more efficient and effective. And from there, it’ll turn into a norm, and once it’s a norm, your team will perform it seamlessly. 

Don’t be afraid to reset the process when you feel like it’s off and you need to change it completely. 

So tell me, how do you set your processes? Set up a breakthrough session with me. Carve out time to think about your business with me judgment-free, stress-free zone; we are already in the fourth quarter of 2021. 

Keep evolving, entrepreneur! I see you, I get you, and I’m so proud of you. 

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I want to invite you to join our Mastermind Groups personally. I have two groups that run every other week with 90-minute sessions. They are compelling, and I would love for you to join us.

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Don’t do this journey alone. It is crucial to surround yourself with a community of like-minded entrepreneurs.

I’m grateful for this community and our most powerful platform, The Entrepreneur Evolution Empowerment Group. A group of rockstars entrepreneurs on the way to five million and 10 million dollars in revenue. We have accountability bi-weekly meetings where we go through leadership, development, and tons of resources. These entrepreneurs are leaders and still growing, and I’m very proud of them.  


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Email me at yourock@ievolveconsulting.com, book a session with me or join any of the programs above! ​ ​ 


About Annette Walter​

Much like Marcus Lemonis, host of CNBC’s “The Profit,” who lends his expertise to struggling businesses, Annette analyzes businesses, supports them with the right resources, and designs the plan they need in order to go from surviving to thriving.

Annette Walter has started, acquired, owned and operated more than 15 companies in her lifetime. As a wife, mother of two young boys, and owner of a national company, Timber Industries, that was included on last year’s Inc. 5000 list, she is able to serve her true purpose and passion in coaching and consulting entrepreneurs through her business coaching company, iEvolve Consulting. Annette works with business owners across the globe in various industries to support their overall well-being, teams, and operations. As an operations expert and strategist, she works with business owners to help them identify organizational gaps and opportunities in their companies. She works with businesses to help make their finances, marketing efforts, technology solutions, and sales more efficient and effective.

If you would like to know more about iEvolve Consulting, visit: http://www.ievolveconsulting.com, or send an email to YouRock@iEvolveConsulting.com.

Purpose. Process. Propel.

Contact: YouRock@iEvolveConsulting.com