Episode 204. Express Tip #102: Are You Engineering Your Life Too Small?

Annette Walter

June 28, 2022

When it comes to your business, should you be dreaming big or small and realistic? 

You may be doing it without even noticing. Dreaming small gives you a better chance of accomplishing what you want and keeps you in your comfort zone and safe. You may keep your goals smaller so that it feels safer or easier for you. Sometimes we do it because it feels comfortable. 

What if I tell you, it’s time to launch a new product or service in your business and you need to branch out…does it feel scary?

Well, I understand if it does. This happens to everyone at some point throughout their journey, which is fairly common. Our brains want to keep things simple because we do not want to disappoint our loved ones, friends, or teammates. Our brain likes to feel safe. But I’m here to tell you that you only genuinely experience growth when you leave your comfort zone and engineer big.

Yes, it is uncomfortable and challenging. It’s hard to step into the unknown and take a leap of faith. Trying new things is not easy but I really want to challenge you, at whatever stage you are in your journey, to start thinking about how you are planning and engineering your business and your life. Your family, your team, your company, your world, and you personally. Your education, hobbies, health, wealth, everything.

Are you engineering your life too small?

I asked myself this question and the answer was yes, I absolutely was and didn’t realize that I was doing it out of safety and comfort. And then, not only was I engineering my life and business too small, but I also was not taking that first step to move forward. And you know what? Sometimes the best person to call you out on things is yourself. 

So, what can you do to change things?

You need to step out of your comfort zone NOW. There is no way around it. You must put yourself in a situation where your skills may be continually put to the test, and you can try new and different things all the time. Where you feel tempted to take risks, calculated risks, but risks, nonetheless.

Tip #1: Make changes to your daily routine. Look for inspiration outside of your office. Change the way you do research. 

Tip #2: Learn something new. Learning a new skill will open your mind to new opportunities.

Tip #3: Mental health. Take time out from the noise and electronics by unplugging, the peace you gain is worth the disconnect.

Tip #4: Face your fears. One way to address these fears is to make lists – of the worst that could happen and the best that could happen.

Trust me, with very small changes in your day-to-day routine your mindset, will soon enough be rearing you towards reengineering your smallness into greatness. And you can do this in every aspect of your life. 

I encourage you to take a minute to ask yourself if you are engineering your life and your business too small without even realizing it. I truly hope you can take the time to look into it and make the necessary changes to step out of your comfort zone and keep growing and scaling your business.  

Thank you for reading all the way down here. Let’s spend some time together if we haven’t. There is a link down below where you can schedule some time to meet with me. It’s free and there are no strings attached. It’s just a chance for you to vent and brainstorm with me, to process what’s working or not in your business, and see if I can help you get back on track. 

Feel free to schedule a 20-minute call and let’s get started! And when you do, if you have not taken the Core Value Index, you will get a copy of the CVI. I will go through it with you and you’ll learn things about yourself and the results will push you to work on the tasks that are in your zone of genius. Again, here’s the link to book your call

And as always, if you have any questions, you can email us directly at yourock@ievolveconsulting.com.

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Don’t do this journey alone. It is crucial to surround yourself with a community of like-minded entrepreneurs. 

I’m grateful for this community and our most powerful platform, The Entrepreneur Evolution Empowerment Group. A group of rockstars entrepreneurs that are on the way to five million and 10 million dollars in revenue. We have accountability bi-weekly meetings where we go through topics of leadership, development, and tons of resources. These entrepreneurs are leaders and still growing, and I’m very proud of them. 


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About Annette Walter​

Much like Marcus Lemonis, host of CNBC’s “The Profit,” who lends his expertise to struggling businesses, Annette analyzes businesses, supports them with the right resources, and designs the plan they need to go from surviving to thriving.

Annette Walter has started, acquired, owned, and operated more than 15 companies in her lifetime. As a wife, mother of two young boys, and owner of a national company, Timber Industries, that was included on last year’s Inc. 5000 list, she can serve her true purpose and passion in coaching and consulting entrepreneurs through her business coaching company, iEvolve Consulting. Annette works with business owners across the globe in various industries to support their overall well-being, teams, and operations. As an operations expert and strategist, she works with business owners to help them identify organizational gaps and opportunities in their companies. She works with businesses to help make their finances, marketing efforts, technology solutions, and sales more efficient and effective.

If you would like to know more about iEvolve Consulting, visit: http://www.ievolveconsulting.com, or send an email to YouRock@iEvolveConsulting.com.

Purpose. Process. Propel.

Contact: YouRock@iEvolveConsulting.com