Episode 212. Express Tip #106: Different Stages in Leadership

Annette Walter

July 22, 2022

Have you ever wondered how long it will take you to be the leader and CEO of your company? Are you the one that does everything in your business right now? Or do you have leaders within your team that guide and teach the newest members? Today we’re talking about the different stages of leadership development as a business owner in your business. 

So what does that mean exactly? There are four stages in your business that you will transform through as your business scales and you grow as a leader. Keep reading to learn the four stages of leadership development and what stage you’re in right now. 


The doer mode is stage one and the start of your business. In this stage, you’re the one doing everything. For some of you, you might have to rewind a little bit, or maybe you are in it right now. The doer does the planning, content creating, sales, marketing, finance, and customer service, okay, you get the point. Everything. It is expected in the beginning, since you are creating the brand and learning every day while putting out all the fires. 

So you have to be aware of that stage because you don’t want to stay in it for a long time. 


The management phase is when you start to teach new team members what to do in your business. Perhaps you bring in a vendor who helps you with the QuickBooks, or a part-time person who starts to do admin work for you. You are bringing in new people to help and support you in the business and for the most part, you are teaching them what to do in your business and how to do it. This is your opportunity to start creating and setting up processes. This is the phase where you are starting to outsource but you’re still in the weeds.


This phase is when you become the leader in your company. You now have managers teaching other employees and doing the work for you. You have multiple managers reporting to you and you are there as the resource to answer questions, give overall strategic direction, guide them and coach them to make the decisions for you. 

At this stage, you are hiring more expert-level people. After all, you have a bigger budget giving you the ability and the need to bring in people that are experts in their field. They are there to elevate you and take the company to new levels. So you are no longer teaching people how to do the work in your business. 

You are now overseeing the managers who are teaching and helping people do the work. This is a crucial part. I know most of my coaching clients are in this stage ($3.5 to $7.5 million range) and this is where the magic happens, where you can make big hires that you don’t have to teach what to do. They come and say, this is what I do, this is how I do it, and this is why you’re hiring me.

This is a pivotal point and if you are at this phase right now, I hope you’re having an “aha moment” because this is when you scale to the next level of actually being the owner, which is why you started your business in the first place. 


You find the right people to be in charge. You have the upward communication and the upward reporting of all of the consistencies happening within the business. Your business is actually working for you and without you, as you originally planned. You can continue to be curious about things, start other ventures, and explore how to diversify your wealth and empire. 

I wanted to go through this topic to illustrate the four phases of leadership development and remind you that you also can get to the business owner stage. You’re not the only one going through these phases. 

Within every stage, you want the people in your organization to keep leveling up, to keep on growing, and to go from doers to managers, to leaders to owners of divisions. 

I know that this is a powerful topic, and we only scratched the surface on this today. So if you want to talk more about what stage you are in and if you’re developing a team, that’s really where I can help you, as a Business Coach. 

I start working with the owner, and then I come in and work with your team every month. So if you’re having trouble getting there on your own…Reach out! And let’s figure it out together. 

Feel free to schedule a 20-minute call and let’s get started! And when you do, if you have not taken the Core Value Index, you will get a copy of the CVI. I will go through it with you and you’ll learn things about yourself and the results will push you to work on the tasks that are in your zone of genius. Again, here’s the link to book your call

And as always, if you have any questions, you can email us directly at yourock@ievolveconsulting.com.

If you are interested in learning more about our programs, or just want to say hello then please fill out the form in the link below and we will get in touch with you. 

Are You Ready to Evolve? | iEvolve Consulting 

Keep evolving, entrepreneur! I see you, I get you, and I’m so proud of you. 

Want to learn about my programs? Check them out below!

We are currently enrolling for our mastermind groups!

I want to invite you to join our Mastermind Groups personally. I have two groups that run every other week with 90-minute sessions. They are compelling, and I would love for you to join us.

We also have our Business Builder Group for our newer, smaller revenue-size companies, male and female business owners. If you would like to know more, please reach out at yourock@ievolveconsulting.com. See you there! 


Don’t do this journey alone. It is crucial to surround yourself with a community of like-minded entrepreneurs. 

I’m grateful for this community and our most powerful platform, The Entrepreneur Evolution Empowerment Group. A group of rockstars entrepreneurs that are on the way to five million and 10 million dollars in revenue. We have accountability bi-weekly meetings where we go through topics of leadership, development, and tons of resources. These entrepreneurs are leaders and still growing, and I’m very proud of them. 


If you require a half-day/full-day intensive deep dive, foundational review of your business to fast track your growth and come out with a plan, you are in luck! Choose The Business Edit. ​

Email me at yourock@ievolveconsulting.com, book a session with me or join any of the programs above! ​ ​



About Annette Walter​

Much like Marcus Lemonis, host of CNBC’s “The Profit,” who lends his expertise to struggling businesses, Annette analyzes businesses, supports them with the right resources, and designs the plan they need to go from surviving to thriving.

Annette Walter has started, acquired, owned, and operated more than 15 companies in her lifetime. As a wife, mother of two young boys, and owner of a national company, Timber Industries, that was included on last year’s Inc. 5000 list, she can serve her true purpose and passion in coaching and consulting entrepreneurs through her business coaching company, iEvolve Consulting. Annette works with business owners across the globe in various industries to support their overall well-being, teams, and operations. As an operations expert and strategist, she works with business owners to help them identify organizational gaps and opportunities in their companies. She works with businesses to help make their finances, marketing efforts, technology solutions, and sales more efficient and effective.

If you would like to know more about iEvolve Consulting, visit: http://www.ievolveconsulting.com, or send an email to YouRock@iEvolveConsulting.com.

Purpose. Process. Propel.

Contact: YouRock@iEvolveConsulting.com